Design
The fun stuff.
You, the client, usually come in with an idea of how you think it should look. You've scribbled things, set something up on your computer or just have something in your head. Or you have no idea. That's fine too.
I try to find out about your business - what it does, who the market is, what your opposition is up to and also where and how you want to use the logo. Will it be in print, on tv, online, will it have to shout for attention or sit quietly looking dignified? I also want to know a bit about you, enough to get a feel for what you might like.
Usually 6 designs will be submitted, ranging from what you actually asked for to what I think your business really needs and 9 times out of 10 you will pick the latter straight away. A few final tweaks and it's done. I provide a full set of files for various applications and then we can get started on everything else, stationery, brochures, advertising, website...